Pedro Juan Martín is an author at Universidad de Murcia specializing in business, management, and customer satisfaction.
Top concepts
BusinessManagementMarketingConsumer BehaviorConsumer ResearchCustomer SatisfactionRelationship MarketingInnovationFirm PerformanceSales Management
Publications per year
2007–2017
3
3
Sergio Román, Pedro Juan Martín · Journal of Business and Industrial Marketing · 2014 · 30 citations
Customer Experience, Customer Satisfaction, Adaptive Selling +21
Rows per page
1–3 of 3