Muhammad Mazhar

Consumer Motivation by Using Unified Theory of Acceptance and Use of Technology towards Electric Vehicles

Haider Ali Abbasi, Satirenjit Kaur Johl, Zullina Hussain Shaari et al. · Sustainability · 2021 · 96 citations · Full text

Customer Satisfaction, Green Marketing, Engineering +23

Driving Consumer Value Co-creation and Purchase Intention by Social Media Advertising Value

Ali Hussain, Ding Hooi Ting, Muhammad Mazhar · Frontiers in Psychology · 2022 · 60 citations · Full text

Customer Satisfaction, Digital Marketing, Social Marketing +18

Deep Learning-Based Real Time Defect Detection for Optimization of Aircraft Manufacturing and Control Performance

Imran Shafi, Muhammad Mazhar, Anum Fatima et al. · Drones · 2023 · 44 citations · Full text

Total Cost, Fault Diagnosis, Convolutional Neural Network +22

Effect of Online Reviews and Crowd Cues on Restaurant Choice of Customer: Moderating Role of Gender and Perceived Crowding

Muhammad Asghar Ali, Ding Hooi Ting, Muhammad Ahmad-ur-Rahman et al. · Frontiers in Psychology · 2021 · 37 citations · Full text

Marketing Analytics, Customer Satisfaction, Behavioral Decision Making +24

Gauging customers’ negative disconfirmation in online post-purchase behaviour: The moderating role of service recovery

Muhammad Mazhar, Ding Hooi Ting, Amir Zaib Abbasi et al. · Cogent Business & Management · 2022 · 30 citations · Full text