Concepedia

Thomas J. L. van Rompay

TJ

34

Publications

2.4K

Citations

25

H-Index

2005

Active since

Affiliations

University of Twente(Current)

University of Amsterdam

Amsterdam University of Applied Sciences

University of Plymouth

University of Applied Sciences Utrecht

Thomas J. L. van Rompay is an author at University of Twente specializing in marketing, consumer research, and management.

Top concepts

MarketingConsumer ResearchManagementDesignUser ExperienceConsumer BehaviorHealthBrand AwarenessSocial SciencesProduct Experience

Publications per year

2005–2023

34

Publications

34

Tough package, strong taste: The influence of packaging design on taste impressions and product evaluations

Liza Becker, Thomas J. L. van Rompay, Hendrik N.J. Schifferstein et al. · Food Quality and Preference · 2010 · 428 citations

Customer Satisfaction, Food Packaging, Package Design +13

How to Increase Reach and Adherence of Web-Based Interventions: A Design Research Viewpoint

Geke Ludden, Thomas J. L. van Rompay, Saskia M. Kelders et al. · Journal of Medical Internet Research · 2015 · 207 citations · Full text

Design Research Viewpoint, Engineering, Evidence-based Intervention +18

When Visual Product Features Speak the Same Language: Effects of Shape-Typeface Congruence on Brand Perception and Price Expectations*

Thomas J. L. van Rompay, Ad Pruyn · Journal of Product Innovation Management · 2011 · 164 citations

Customer Satisfaction, Same Language, Consumer Research +19

More than Words: On the Importance of Picture–Text Congruence in the Online Environment

Thomas J. L. van Rompay, Peter de Vries, Xaviera G. Van Venrooij · Journal of Interactive Marketing · 2009 · 126 citations

Human and spatial dimensions of retail density: Revisiting the role of perceived control

Thomas J. L. van Rompay, Mirjam Galetzka, Ad Pruyn et al. · Psychology and Marketing · 2008 · 106 citations

Customer Satisfaction, Behavioral Decision Making, Consumer Study +20

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