Concepedia

Nazia Munazer Hussain

NM

Statistics

Publications

3

Citations

97

H-Index

3

Active since

2014

Affiliations

University of Padua(Current)

Nazia Munazer Hussain is an author at University of Padua specializing in management, marketing, and business.

Top concepts

BusinessMarketingManagementBrand StrategyMarketing StrategyCustomer SatisfactionService QualityBrand ManagementBrand DevelopmentHospitality Marketing

Publications per year

2014–2016

3

Publications

3

Role of Corporate Image, Product Quality and Customer Value in Customer Loyalty: Intervening Effect of Customer Satisfaction

Muhammad Ishtiaq Ishaq, Mazhar Hussain Bhutta, Asad Afzal Hamayun et al. · 2014 · 44 citations

Customer Satisfaction, International Marketing, Brand Strategy +17

Brand equity in the Pakistani hotel industry

Muhammad Ishtiaq Ishaq, Nazia Munazer Hussain, Ali Ijaz Asim et al. · Revista de Administração de Empresas · 2014 · 34 citations · Full text

Customer Satisfaction, Brand Equity, Service Quality +15

CREATIVE MARKETING STRATEGY AND EFFECTIVE EXECUTION ON PERFORMANCE IN PAKISTAN

Muhammad Ishtiaq Ishaq, Nazia Munazer Hussain · Revista de Administração de Empresas · 2016 · 19 citations · Full text

Customer Satisfaction, Strategic Orientation, Strategic Thinking +13

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