Rajesh Kumar Nair

A Study on Consumer Behaviour: Transition from Traditional Shopping to Online Shopping During the COVID-19 Pandemic

Dwi Nita Aryani, Rajesh Kumar Nair, Dana Xing Yue Hoo et al. · International Journal of Applied Business and International Management · 2021 · 93 citations · Full text

Consumer Uncertainty, Digital Marketing, Consumer Study +18

The Influencing Factors of Customer Satisfaction: A Case Study of Shopee in Malaysia

Pei Woon Yo, Daisy Mui Hung Kee, Jia Wen Yu et al. · Studies of Applied Economics · 2021 · 40 citations · Full text

Customer Experience, Customer Satisfaction, Digital Marketing +23

Impact of COVID-19 Pandemic on Consumer Behavior towards the Intention to Use E-Wallet in Malaysia

Friday Ogbu Edeh, Dwi Nita Aryani, Tanuja A P Subramaniam et al. · International Journal of Accounting & Finance in Asia Pasific · 2021 · 19 citations · Full text

Customer Satisfaction, Behavioral Intention, Digital Marketing +17

Factors that Lead Amazon.com to A Successful Online Shopping Platform

Uma Warrier, Padmalini Singh, Chuah Wei Jien et al. · International Journal of Tourism and Hospitality in Asia Pasific · 2021 · 16 citations · Full text

Electronic Marketplace, Customer Satisfaction, Online Customer Behavior +15

New Norm in Consumer Buying Pattern: Online Shopping Swing amid the Coronavirus Pandemic

Rupesh Sinha, Rajesh Kumar Nair, Veena Naik et al. · International Journal of Accounting & Finance in Asia Pasific · 2021 · 14 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Study +20