1
Publications
80
Citations
1
H-Index
2019
Active since
Affiliations
Ludmila Bandeira Lima Barros is an author at Pontifícia Universidade Católica do Rio Grande do Sul specializing in consumer behavior, consumer perception, and consumer research.
Top concepts
CultureBrandingBusinessMarketingManagementBrand StrategyBrand ManagementConsumer CultureBrand DevelopmentConsumer Behavior
Publications per year
2019–2019
1
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