Ja Young Choe

Effects of tourists’ local food consumption value on attitude, food destination image, and behavioral intention

Ja Young Choe, Seongseop Kim · International Journal of Hospitality Management · 2017 · 632 citations

Food Choice, Behavioral Intention, Culture +9

The effect of celebrity on brand awareness, perceived quality, brand image, brand loyalty, and destination attachment to a literary festival

Seongseop Kim, Ja Young Choe, James F. Petrick · Journal of Destination Marketing & Management · 2018 · 304 citations · Full text

Culture, Destination Marketing, Brand Equity +9

Human baristas and robot baristas: How does brand experience affect brand satisfaction, brand attitude, brand attachment, and brand loyalty?

Jinsoo Hwang, Ja Young Choe, Heather Markham Kim et al. · International Journal of Hospitality Management · 2021 · 214 citations

Customer Satisfaction, Advertising, Brand Equity +13

Food neophobia and willingness to try non-traditional foods for Koreans

Ja Young Choe, Mi Sook Cho · Food Quality and Preference · 2011 · 165 citations

Food Choice, Nutrition, Culture +9

Development and validation of a multidimensional tourist’s local food consumption value (TLFCV) scale

Ja Young Choe, Seongseop Kim · International Journal of Hospitality Management · 2018 · 161 citations

Food Choice, Nutrition, Destination Marketing +10