Bo Rundh - Concepedia

Concepedia

Author

Bo Rundh

Karlstad University ORCID

Also Known As

Bo Rundh

36

Publications

1.3K

Citations

14

H-Index

92

Concepts

All Affiliations

Karlstad University

BR

About

Bo Rundh is an author at Karlstad University specializing in business, marketing, and management.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	13	15	1.2K
2	Management	11	13	841
3	Engineering	2	2	389
4	Social Sciences	2	2	344
5	Arts	1	1	21

Bo Rundh

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16

Publications

1.2K

Citations

14

H-Index

	Year	Citations
The multi‐faceted dimension of packaging Bo Rundh British Food Journal Logistics ProcessesFood PackagingEngineeringEuropean Food IndustryBrand Strategy	2005	315
Packaging design: creating competitive advantage with product packaging Bo Rundh British Food Journal Brand StrategySocial SciencesProduct ManagementProduct ExperienceManagement	2009	274
The role of packaging within marketing and value creation Bo Rundh British Food Journal Consumer ResearchBrand StrategyHistory Of MarketingManagementSupply Chain	2016	130
Linking packaging to marketing: how packaging is influencing the marketing strategy Bo Rundh British Food Journal Consumer ResearchBrand StrategyManagementMarketing CommunicationSupply Chain	2013	113
International marketing behaviour amongst exporting firms Bo Rundh European Journal of Marketing International MarketingInternationalizationInternational Business StrategyManagementGlobal Marketing	2007	80
Radio frequency identification (RFID) Bo Rundh Marketing Intelligence & Planning Rf DevicesLogistics ProcessesIndustrial Supply ChainEngineeringRadio Frequency	2008	74
To trust or not to trust? Carolina Camén, Patrik Gottfridsson, Bo Rundh Management Decision NegotiationNegotiation ProcessNegotiation TheoryBehavioral Decision MakingSocial Psychology	2011	70
Rethinking the international marketing strategy: new dimensions in a competitive market Bo Rundh Marketing Intelligence & Planning New DimensionsInternational MarketingBrand StrategyInternationalizationInternational Business Strategy	2003	46
International market development: new patterns in SMEs international market behaviour? Bo Rundh Marketing Intelligence & Planning International MarketingInternationalizationInternational Business StrategyInternational FinanceLocal Network	2001	33
Linking flexibility and entrepreneurship to the performances of SMEs in export markets Bo Rundh Journal of Manufacturing Technology Management International MarketingInternational EntrepreneurshipExport Marketing StrategyEntrepreneurshipInternationalization	2011	23

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