Concepedia

Annelien Smolders

AS

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Publications

1

Citations

195

H-Index

1

Active since

2016

Affiliations

Solvay (Belgium)(Current)

Annelien Smolders is an author at Solvay (Belgium) specializing in digital marketing, business, and consumer research.

Top concepts

Publications per year

2016–2016

1

Publications

1

The path-to-purchase is paved with digital opportunities: An inventory of shopper-oriented retail technologies

Kim Willems, Annelien Smolders, Malaika Brengman et al. · Technological Forecasting and Social Change · 2016 · 195 citations

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