Gordon Burtch

An Empirical Examination of the Antecedents and Consequences of Contribution Patterns in Crowd-Funded Markets

Gordon Burtch, Anindya Ghose, Sunil Wattal · Information Systems Research · 2013 · 834 citations

Social Sciences, Economics, Entrepreneurship +10

Can You Gig It? An Empirical Examination of the Gig Economy and Entrepreneurial Activity

Gordon Burtch, Seth Carnahan, Brad N. Greenwood · Management Science · 2018 · 556 citations

Business, Economics, Entrepreneurship +10

Cultural Differences and Geography as Determinants of Online Prosocial Lending1

Gordon Burtch, Anindya Ghose, Sunil Wattal · MIS Quarterly · 2014 · 411 citations

Social Sciences, Economics, Geography +13

Stimulating Online Reviews by Combining Financial Incentives and Social Norms

Gordon Burtch, Yili Hong, Ravi Bapna et al. · Management Science · 2017 · 401 citations

Management, Economics, Marketing +17

Estimating the Impact of “Humanizing” Customer Service Chatbots

Scott Schanke, Gordon Burtch, Gautam Ray · Information Systems Research · 2021 · 367 citations

Business, Marketing, Retail Management +14