Concepedia

Lisa Harris

LH

23

Publications

1.3K

Citations

18

H-Index

2000

Active since

Affiliations

University of Southampton(Current)

Brunel University of London

International Mining Consultants

Lisa Harris is an author at University of Southampton specializing in business, management, and marketing.

Top concepts

ManagementBusinessMarketingDigital MarketingBusiness StrategyCommunicationStrategic ManagementInteractive MarketingStrategySocial Media

Publications per year

2000–2017

23

Publications

23

Social networks: the future of marketing for small business

Lisa Harris, Alan Rae · Journal of Business Strategy · 2009 · 263 citations

Customer Satisfaction, New Technologies, Digital Marketing +19

Engaging customers on Facebook: Challenges for e‐retailers

Lisa Harris, Charles Dennis · Journal of Consumer Behaviour · 2011 · 176 citations

Customer Satisfaction, Digital Marketing, Consumer Behaviour Research +20

Building a personal brand through social networking

Lisa Harris, Alan Rae · Journal of Business Strategy · 2011 · 121 citations

Digital Society, New Technologies, Emerging Media +24

Web 2.0 and micro‐businesses: an exploratory investigation

David Barnes, Fintan Clear, Romano Dyerson et al. · Journal of Small Business and Enterprise Development · 2012 · 117 citations

Small Businesses, Business-to-business Research, Digital Marketing +17

The Forgotten Stakeholder? Ethics and Social Responsibility in Relation to Competitors

Laura J. Spence, Anne‐Marie Coles, Lisa Harris · Business and Society Review · 2001 · 86 citations

Stakeholder Management, Forgotten Stakeholder, Management +8

Rows per page

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