Sam’un Jaja Raharja is an author at Padjadjaran University specializing in business, management, and customer satisfaction.
Top concepts
BusinessManagementMarketingCustomer SatisfactionCultureTourismBrand EquityMarketing StrategyBrandingEducation
Publications per year
2018–2021
5
5
City Brand Attractiveness on Tourism using Rasch Model Approach
Asep Miftahuddin, Bambang Hermanto, Sam’un Jaja Raharja et al. · 2020 · 14 citations
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