Chiao-Chieh Chen

Statistics

Publications

Citations

147

H-Index

Active since

2021

Affiliations

National Taiwan University of Science and Technology(Current)

National Taiwan Normal University

Chiao-Chieh Chen is an author at National Taiwan University of Science and Technology specializing in marketing, marketing management, and gamification effects.

ORCID

Publications per year

2021–2024

Publications

Enhancing intrinsic learning motivation through gamification: a self-determination theory perspective

Pin Luarn, Chiao-Chieh Chen, Yu‐Ping Chiu · International Journal of Information and Learning Technology · 2023 · 85 citations

Education, Educational Psychology, Teaching +15

Advertising content and online engagement on social media during the covid-19 epidemic in Taiwan

Chiao-Chieh Chen, Yu‐Ping Chiu · Journal of Marketing Communications · 2021 · 18 citations

Business, Marketing, Marketing Management +15

Fashion influencers’ credibility on Instagram: the stimulus–organism–response (SOR) perspective

Pin Luarn, Chiao-Chieh Chen, Yu‐Ping Chiu · Journal of Strategic Marketing · 2024 · 13 citations

Business, Communication, Marketing +17

The Influence of Gamification Elements in Educational Environments

Pin Luarn, Chiao-Chieh Chen, Yu‐Ping Chiu · International Journal of Game-Based Learning · 2023 · 11 citations · Full text

Education, Educational Psychology, Teaching +14

Color congruence on Instagram: the role of flow and aesthetic experience

Pin Luarn, Chiao-Chieh Chen, Yu‐Ping Chiu · Asia Pacific Journal of Marketing and Logistics · 2024 · 10 citations

Business, Marketing, Marketing Management +14

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