Concepedia

Ahmet Gürbüz

AG

4

Publications

284

Citations

4

H-Index

2007

Active since

Affiliations

Karabük University(Current)

Ahmet Gürbüz is an author at Karabük University specializing in management, marketing, and business.

Top concepts

BusinessMarketingManagementTourismConsumer ResearchCustomer SatisfactionArtsEducationNutritionAdvertising

Publications per year

2007–2022

4

Publications

4

Surprise me with your ads! The impacts of guerrilla marketing in social media on brand image

Mehmet Gökerik, Ahmet Gürbüz, İsmail Erkan et al. · Asia Pacific Journal of Marketing and Logistics · 2018 · 138 citations

Digital Marketing, Consumer Research, Social Marketing +17

The effect of local food consumption of domestic tourists on sustainable tourism

Ömer Ceyhun Apak, Ahmet Gürbüz · Journal of Retailing and Consumer Services · 2022 · 70 citations

Nutrition, Tourism Performance, Destination Marketing +10

Sustainable Consumption Intentions of Consumers in Turkey: A Research Within the Theory of Planned Behavior

İlknur Ayar, Ahmet Gürbüz · SAGE Open · 2021 · 53 citations · Full text

Customer Satisfaction, Sustainable Consumption, Behavioral Decision Making +20

An Assesment on the Effect of Education Level on the Job Satisfaction From the Toursim Sector Point of View

Ahmet Gürbüz · Doğuş Üniversitesi Dergisi · 2007 · 23 citations · Full text

Total Quality Management, Customer Satisfaction, Job Satisfaction +15

Rows per page

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