Concepedia

Mehmet Gökerik

MG

1

Publications

138

Citations

1

H-Index

2018

Active since

Affiliations

University of Greenwich(Current)

Mehmet Gökerik is an author at University of Greenwich specializing in marketing communication, brand awareness, and interactive marketing.

Top concepts

Publications per year

2018–2018

1

Publications

1

Surprise me with your ads! The impacts of guerrilla marketing in social media on brand image

Mehmet Gökerik, Ahmet Gürbüz, İsmail Erkan et al. · Asia Pacific Journal of Marketing and Logistics · 2018 · 138 citations

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