Concepedia

Aiyun Xiao

AX

1

Publications

86

Citations

1

H-Index

2018

Active since

Affiliations

Universiti Sains Malaysia(Current)

Aiyun Xiao is an author at Universiti Sains Malaysia specializing in food policy, marketing strategy, and customer satisfaction.

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Publications per year

2018–2018

1

Publications

1

Factors Affecting Purchase Intentions in Generation Y: An Empirical Evidence from Fast Food Industry in Malaysia

Aiyun Xiao, Shaohua Yang, Qaisar Iqbal · Administrative Sciences · 2018 · 86 citations · Full text

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