Concepedia

Soad Abdullah Almeshal

SA

3

Publications

167

Citations

3

H-Index

2013

Active since

Affiliations

University of Toledo(Current)

King Saud University

Soad Abdullah Almeshal is an author at University of Toledo specializing in customer satisfaction, management, and marketing.

Top concepts

MarketingManagementCustomer SatisfactionBusinessCommunicationHuman ResourcesMobile MarketingConsumer BehaviorConsumer ResearchDigital Marketing

Publications per year

2013–2016

3

Publications

3

The roles of employee job satisfaction and organizational commitment in the internal marketing-employee bank identification relationship

Ainsworth Anthony Bailey, Faisal A. Albassami, Soad Abdullah Almeshal · International Journal of Bank Marketing · 2016 · 133 citations

Employee Involvement, Customer Satisfaction, Job Satisfaction +14

An investigation of internal marketing and its effects on employees in the banking sector in Saudi Arabia

Faisal A. Albassami, Soad Abdullah Almeshal, Ainsworth Anthony Bailey · Journal of Financial Services Marketing · 2015 · 18 citations

Customer Satisfaction, Banking Sector, Saudi Arabia +6

Consumer Acceptance of Mobile Marketing: An Empirical Study on the Saudi Female

Soad Abdullah Almeshal, Mohammad Almotairi · International Journal of Marketing Studies · 2013 · 16 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Research +16

Rows per page

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