Lorena Ruiz‐Fernández

The Effect of Green Intellectual Capital on Green Performance in the Spanish Wine Industry: A Structural Equation Modeling Approach

Bartolomé Marco‐Lajara, Patrocinio Zaragoza‐Sáez, Javier Martínez‐Falcó et al. · Complexity · 2022 · 101 citations · Full text

Environmental Performance, Green Marketing, Eco-innovation +23

Realizing dynamic capabilities and organizational knowledge in effective innovations: the capabilities typological map

Marcelo Antonio Lisboa Cordeiro, Francisco Puig, Lorena Ruiz‐Fernández · Journal of Knowledge Management · 2022 · 38 citations · Full text

Knowledge Creation, Education, Identical Dynamic Capabilities +26

Rural hotel resilience during COVID-19: the crucial role of CSR

Bartolomé Marco‐Lajara, Mercedes Úbeda García, Lorena Ruiz‐Fernández et al. · Current Issues in Tourism · 2021 · 37 citations · Full text

Analysing trademark and social media in the fashion industry: tools that impact performance and internationalization for SMEs

Laura Rienda, Lorena Ruiz‐Fernández, Lindsey Carey · Journal of Fashion Marketing and Management · 2020 · 36 citations

Engineering, Social Medium Monitoring, Digital Marketing +22

Hotel strategies in times of COVID-19: a dynamic capabilities approach

Bartolomé Marco‐Lajara, Lorena Ruiz‐Fernández, Pedro Seva‐Larrosa et al. · Anatolia · 2021 · 35 citations · Full text