Paingruthai Nusawat

Publications

Citations

H-Index

2019

Active since

Affiliations

Rajamangala University of Technology Isan(Current)

Rajamangala University of Technology Rattanakosin

Paingruthai Nusawat is an author at Rajamangala University of Technology Isan specializing in customer satisfaction, interactive marketing, and user experience.

ORCID

Top concepts

MarketingManagementUser ExperienceCustomer SatisfactionInteractive MarketingBusinessEvaluationEngineeringHospitalityData Science

Publications per year

2019–2023

Publications

The Performance Evaluation of a Website using Automated Evaluation Tools

Achaporn Kwangsawad, Aungkana Jattamart, Paingruthai Nusawat · 2019 · 17 citations

Customer Satisfaction, Search Engine Optimization, Engineering +21

How can hesitation in hotel live-streaming payment be overcome?: Examine the role of entrepreneurial performance and viewers’ personality traits

Aungkana Jattamart, Paingruthai Nusawat, Achaporn Kwangsawad · Journal of Open Innovation Technology Market and Complexity · 2023 · 17 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Study +27

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