Concepedia

Manon Favier

MF

1

Publications

95

Citations

1

H-Index

2018

Active since

Affiliations

Université d'Angers(Current)

Manon Favier is an author at Université d'Angers specializing in business, brand perception, and consumer research.

Top concepts

Publications per year

2018–2018

1

Publications

1

Is less more or a bore? Package design simplicity and brand perception: an application to Champagne

Manon Favier, Franck Celhay, Gaëlle Pantin‐Sohier · Journal of Retailing and Consumer Services · 2018 · 95 citations

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