Concepedia
Statistics
Publications
8
Citations
564
H-Index
Active since
2009
Affiliations
East Carolina University(Current)
University of Central Missouri
Hansei University
Jin‐Ae Kang is an author at East Carolina University specializing in social sciences, communication, and marketing.
Publications per year
2009–2022
The role of storytelling in advertising: Consumer emotion, narrative engagement level, and word‐of‐mouth intention
Jin‐Ae Kang, Sookyeong Hong, Glenn T. Hubbard · Journal of Consumer Behaviour · 2020 · 233 citations
Business, Communication, Marketing +13
Communication, neighbourhood belonging and household hurricane preparedness
Yongchan Kim, Jin‐Ae Kang · Disasters · 2009 · 192 citations
Nursing, Emergency Preparedness, Social Psychology +16
Social Media, Social Support, and Mental Health of Young Adults During COVID-19
Kaitlyn Longest, Jin‐Ae Kang · Frontiers in Communication · 2022 · 54 citations · Full text
Social Sciences, Communication, Social Psychology +17
Ethical conflict and job satisfaction of public relations practitioners
Jin‐Ae Kang · Public Relations Review · 2009 · 33 citations
Social Sciences, Organizational Behavior, Conflict Resolution +8
Gender and credibility in branded storytelling
Jin‐Ae Kang, Glenn T. Hubbard, Sookyeong Hong · Gender in Management An International Journal · 2019 · 14 citations
Social Sciences, Communication, Marketing +16
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