Maria-Cristiana Munthiu

Publications

105

Citations

H-Index

2012

Active since

Affiliations

Bucharest University of Economic Studies(Current)

Maria-Cristiana Munthiu is an author at Bucharest University of Economic Studies specializing in customer satisfaction, interactive marketing, and consumer behavior.

Top concepts

MarketingManagementConsumer BehaviorConsumer ResearchCustomer SatisfactionInteractive MarketingBusinessPsychologyCommunicationService Quality

Publications per year

2012–2014

Publications

Psychological and Social Factors that Influence Online Consumer Behavior

Iuliana Cetină, Maria-Cristiana Munthiu, Violeta Rădulescu · Procedia - Social and Behavioral Sciences · 2012 · 90 citations · Full text

Customer Satisfaction, Online Customer Behavior, Behavioral Sciences +15

Service Quality Evaluation Models Determined by Online Consumer Perception and Satisfaction

Maria-Cristiana Munthiu, Bogdan Călin Velicu, Mihaela Tuţă et al. · Procedia - Social and Behavioral Sciences · 2014 · 15 citations · Full text

Total Quality Management, Customer Satisfaction, Service Quality Dimensions +21

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