Concepedia

Anna Baatz

AB

2

Publications

42

Citations

2

H-Index

2020

Active since

Affiliations

Dogs Trust(Current)

Anna Baatz is an author at Dogs Trust specializing in brand management, brand awareness, and consumer research.

Top concepts

BrandingBusinessMarketingManagementBrand EquityBrand StrategyClimate ChangeBrand AwarenessGreen MarketingMedia Marketing

Publications per year

2020–2021

2

Publications

2

Education as a tool for improving canine welfare: Evaluating the effect of an education workshop on attitudes to responsible dog ownership and canine welfare in a sample of Key Stage 2 children in the United Kingdom

Anna Baatz, Katharine L. Anderson, Rachel A. Casey et al. · PLoS ONE · 2020 · 25 citations · Full text

Investigating Sustainable NGO–firm Partnerships: An Experimental Study of Consumer Perception of Co-Branded Products

Laura Therese Heinl, Anna Baatz, Markus Beckmann et al. · Sustainability · 2021 · 17 citations · Full text

Green Marketing, Human Consumption, Consumer Research +18

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