Concepedia

Rodney B. Warnick

RB

Statistics

Publications

13

Citations

482

H-Index

11

Active since

1985

Affiliations

University of Massachusetts Amherst(Current)

The University of Texas at San Antonio

University of Houston

Rodney B. Warnick is an author at University of Massachusetts Amherst specializing in business, marketing, and management.

Top concepts

BusinessMarketingManagementTourismConsumer ResearchEconomicsConsumer BehaviorHospitality ManagementBrandingEngineering

Publications per year

1985–2020

13

Publications

13

Price Bundling and Travel Product Pricing Practices Used by Online Channels of Distribution

Jinhoo Kim, David C. Bojanic, Rodney B. Warnick · Journal of Travel Research · 2008 · 104 citations

Digital Marketing, Bundling, Consumer Research +25

The Relationship between a Country’s Level of Tourism and Environmental Performance

David C. Bojanic, Rodney B. Warnick · Journal of Travel Research · 2019 · 55 citations

Tourism Management, Economics, Tourism Performance +15

Attitudinal and Situational Determinants of Self-Service Technology Use

Haemoon Oh, Miyoung Jeong, Seonjeong Lee et al. · Journal of Hospitality & Tourism Research · 2013 · 53 citations

Customer Satisfaction, Self-service Technology, Self-service Technology Use +12

Myrionecta rubra population genetic diversity and its cryptophyte chloroplast specificity in recurrent red tides in the Columbia River estuary

Lydie Herfort, T D Peterson, F. G. Prahl et al. · Aquatic Microbial Ecology · 2010 · 49 citations · Full text

Population Genetic Diversity, Engineering, M. Rubra Variants +25

The Role of Purchase Decision Involvement in a Special Event

David C. Bojanic, Rodney B. Warnick · Journal of Travel Research · 2011 · 42 citations

Negotiation, Customer Satisfaction, Behavioral Decision Making +22

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