Concepedia

Jaesoo Cho

JC

1

Publications

48

Citations

1

H-Index

2021

Active since

Affiliations

Kyung Hee University(Current)

Jaesoo Cho is an author at Kyung Hee University specializing in business strategy, marketing communication, and management.

Top concepts

Publications per year

2021–2021

1

Publications

1

Digital advertising policy acceptance by out-of-home advertising firms: a combination of TAM and TOE framework

Jaesoo Cho, Yongseok Cheon, Jong Woo Jun et al. · International Journal of Advertising · 2021 · 48 citations

, , +24

Rows per page

1–1 of 1