Concepedia

Milica Kostić-Stanković

MK

10

Publications

198

Citations

10

H-Index

2014

Active since

Affiliations

University of Belgrade(Current)

Institute of Agricultural Economics Belgrade

Institute of Economic Sciences

Milica Kostić-Stanković is an author at University of Belgrade specializing in management, marketing, and business.

Top concepts

MarketingManagementBusinessConsumer ResearchArtsBrandingCommunicationBrand ManagementBrand DevelopmentConsumer Behavior

Publications per year

2014–2023

10

Publications

10

Foreign Direct Investments’ Impact on Economic Growth in Serbia

Valentina Vukmirović, Milica Kostić-Stanković, Dejana Pavlović et al. · Journal of Balkan and Near Eastern Studies · 2020 · 31 citations

Police officer scheduling using goal programming

Dragana Todovic, Dragana Makajić-Nikolić, Milica Kostić-Stanković et al. · Policing An International Journal · 2015 · 30 citations

Artificial Intelligence, Mathematical Programming, Engineering +18

Determinants of Young Adult Consumers’ Environmentally and Socially Responsible Apparel Consumption

Tamara Vlastelica, Milica Kostić-Stanković, Tamara Rajić et al. · Sustainability · 2023 · 22 citations · Full text

Socially Responsible Product, Sustainable Consumption, Green Marketing +22

Customer relationship management in banking industry: Modern approach

Jelena Cvijović, Milica Kostić-Stanković, Marija Reljić · Industrija · 2017 · 21 citations · Full text

Customer Experience, Relationship Marketing, Customer Satisfaction +10

See it and believe it? Conceptual model for exploring the recall and recognition of embedded advertisements of sponsors

Milica Maričić, Milica Kostić-Stanković, Milica Bulajić et al. · International Journal of Sports Marketing and Sponsorship · 2018 · 20 citations

Digital Marketing, Targeted Advertising, Consumer Research +25

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