Bo H. Ferns - Concepedia

Author

Bo H. Ferns

Also Known As

Bo H. Ferns, Bo Hu Ferns

Publications

379

Citations

H-Index

Concepts

All Affiliations

Bo H. Ferns is an author at San Francisco State University specializing in marketing, emotional marketing, and brand development.

#	Concept	H-Index	Publications	Citations
1	Marketing	2	2	220
2	Arts	1	1	42
3	Business	1	1	178
4	Management	1	1	42
5	Communication	1	1	42

Bo H. Ferns

Publications

378

Citations

H-Index

Page 1

	Year	Citations
Enduring travel involvement, destination brand equity, and travelers’ visit intentions: A structural model analysis Bo H. Ferns, Andrew Walls Journal of Destination Marketing & Management Destination MarketingVisit IntentionsBusinessTravel InvolvementTourism	2012	178
A Text Mining and Multidimensional Sentiment Analysis of Online Restaurant Reviews Qiwei Gan, Bo H. Ferns, Yang Yu, Journal of Quality Assurance in Hospitality & Tourism	2016	143
Pride or empathy? Exploring effective CSR communication strategies on social media Zeya He, Stephanie Liu, Bo H. Ferns, International Journal of Contemporary Hospitality Management Consumer ResearchBrand StrategyConsumer AttitudeSocial InfluenceCommunication	2022	42
Restaurant Dining Environment, Restaurant Formality and Dining Involvement in the Context of Memorable Dining Experiences (Mdes) Jessica Yuan, Matthew J. Bauman, Bo H. Ferns, Journal of Quality Assurance in Hospitality & Tourism	2022	15

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