Concepedia
4
Publications
76
Citations
H-Index
2019
Active since
Affiliations
University of North Georgia(Current)
Ashraf Mady is an author at University of North Georgia specializing in management, business, and digital marketing.
Top concepts
ManagementBusinessMarketingDigital MarketingArtsTrustFintechBrandingSecurityEducation
Publications per year
2019–2023
Exploring the gap between employers’ needs and undergraduate business curricula: A survey of alumni regarding core business curricula
Benjamin Garner, Michael Gove, César Ayala et al. · Industry and Higher Education · 2019 · 25 citations
Core Curricula, Work-integrated Learning, Education +18
The effects of knowledge mechanisms on employees' information security threat construal
Ashraf Mady, Saurabh Gupta, Merrill Warkentin · Information Systems Journal · 2023 · 21 citations
Engineering, Information Security, Information Security Education +18
Social media branding in the food industry: comparing B2B and B2C companies’ use of sustainability messaging on Twitter
Benjamin Garner, Ashraf Mady · Journal of Business and Industrial Marketing · 2023 · 16 citations
Socially Responsible Product, Green Marketing, Digital Marketing +25
BLOCKCHAIN: A NON-TECHNICAL PRIMER FOR MARKETING ACADEMICS
Mohan Menon, Ashraf Mady · Marketing Education Review · 2021 · 14 citations
Blockchain, Fintech, Digital Marketing +13
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