Concepedia

Nurmahmud Ali

NA

Statistics

Publications

3

Citations

151

H-Index

3

Active since

2019

Affiliations

Lovely Professional University(Current)

Nurmahmud Ali is an author at Lovely Professional University specializing in higher education, consumer behavior, and business.

Publications per year

2019–2021

3

Publications

3

University Reputation, Brand Attachment and Brand Personality as Antecedents of Student Loyalty: A Study in Higher Education Context

Vikrant Kaushal, Nurmahmud Ali · Corporate Reputation Review · 2019 · 102 citations

, , +11

Determinants of university reputation: conceptual model and empirical investigation in an emerging higher education market

Vikrant Kaushal, Deepak Jaiswal, Nurmahmud Ali · International Journal of Emerging Markets · 2021 · 38 citations

, , +13

A Structural Evaluation of University Brand Equity Dimensions: Evidence from Private Indian University

Vikrant Kaushal, Nurmahmud Ali · International Journal of Customer Relationship Marketing and Management · 2019 · 11 citations

, , +15

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