Concepedia

Deepak Jaiswal

DJ

21

Publications

2.2K

Citations

18

H-Index

2017

Active since

Affiliations

Central University of Haryana(Current)

Banaras Hindu University

Siddhartha Medical College

University of Lucknow

Central University of Himachal Pradesh

Deepak Jaiswal is an author at Central University of Haryana specializing in marketing, management, and business.

Top concepts

MarketingManagementBusinessConsumer ResearchConsumer BehaviorCustomer SatisfactionConsumer Decision MakingPurchase IntentionEconomicsService Quality

Publications per year

2017–2024

21

Publications

21

Green purchasing behaviour: A conceptual framework and empirical investigation of Indian consumers

Deepak Jaiswal, Rishi Kant · Journal of Retailing and Consumer Services · 2017 · 772 citations

Customer Satisfaction, Green Marketing, Sustainable Development +11

Consumer adoption intention for electric vehicles: Insights and evidence from Indian sustainable transportation

Deepak Jaiswal, Vikrant Kaushal, Rishi Kant et al. · Technological Forecasting and Social Change · 2021 · 230 citations

Energy-efficient Transportation, Economics, Clean Transportation +10

The impact of perceived service quality dimensions on customer satisfaction

Rishi Kant, Deepak Jaiswal · International Journal of Bank Marketing · 2017 · 144 citations

Total Quality Management, Customer Satisfaction, Service Quality +15

Green market segmentation and consumer profiling: a cluster approach to an emerging consumer market

Deepak Jaiswal, Vikrant Kaushal, Pankaj Kumar Singh et al. · Benchmarking An International Journal · 2020 · 143 citations

Green Consumer Segmentation, Green Marketing, Consumer Study +21

Toward sustainable consumption: Investigating the determinants of green buying behaviour of Indian consumers

Deepak Jaiswal, Bhagwan Singh · Business Strategy & Development · 2018 · 129 citations

Sustainable Consumption, Green Marketing, Toward Sustainable Consumption +18

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