S. I. SQUAIR

Children's Awareness of Cigarette Advertisements and Brand Imagery

P. P. Aitken, D. S. Leathar, Frank J. O'Hagan et al. · British Journal of Addiction · 1987 · 89 citations

Consumer Research, Social Marketing, Brand Strategy +21

Children's awareness of cigarette brand sponsorship of sports and games in the UK

P. P. Aitken, D. S. Leathar, S. I. SQUAIR · Health Education Research · 1986 · 65 citations

Cigarette brand preferences of teenagers and adults

P. P. Aitken, D. S. Leathar, Allan Scott et al. · Health Promotion International · 1987 · 19 citations

Consumer Research, Brand Strategy, Harm Reduction +20

Children's opinions on whether or not cigarette advertisements should be banned

P. P. Aitken, D. S. Leathar, S. I. SQUAIR · Health Education Journal · 1986 · 13 citations

Consumer Research, Social Marketing, Cigarette Advertisements +19