Concepedia
Statistics
Publications
13
Citations
747
H-Index
12
Active since
2004
Affiliations
Auburn University(Current)
University of South Carolina
Michigan State University
Georgia College & State University
Atkins (United States)
Sang‐Eun Byun is an author at Auburn University specializing in marketing, management, and business.
Top concepts
MarketingManagementBusinessConsumer ResearchEconomicsConsumer BehaviorSocial SciencesConsumer CultureCustomer SatisfactionInternational Marketing
Publications per year
2004–2021
Effects of Internal–External Congruence-Based CSR Positioning: An Attribution Theory Approach
Whitney Ginder, Wi‐Suk Kwon, Sang‐Eun Byun · Journal of Business Ethics · 2019 · 201 citations
Attribution Theory Approach, Management, Business +4
The antecedents of in-store hoarding: measurement and application in the fast fashion retail environment
Sang‐Eun Byun, Brenda Sternquist · The International Review of Retail Distribution and Consumer Research · 2008 · 114 citations
Customer Satisfaction, Retailing Literature, Fashion Items +14
Past, Present, and Future of Gay and Lesbian Consumer Research: Critical Review of the Quest for the <i>Queer Dollar</i>
Whitney Ginder, Sang‐Eun Byun · Psychology and Marketing · 2015 · 68 citations
Queer Politics, Critical Review, Consumer Study +29
The Dimensionality of Price Perceptions: A Cross-Cultural Comparison of Asian Consumers
Brenda Sternquist, Sang‐Eun Byun, Byoungho Jin · The International Review of Retail Distribution and Consumer Research · 2004 · 68 citations
Customer Satisfaction, East Asian Studies, International Marketing +16
The Influence of Others
Sang‐Eun Byun, Manveer Mann · Clothing and Textiles Research Journal · 2011 · 64 citations
Customer Satisfaction, Shopping Competition, Behavioral Decision Making +22
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