Concepedia

Feng-Hsu Liu

FL

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Publications

1

Citations

24

H-Index

1

Active since

2008

Affiliations

Yuan Ze University(Current)

Feng-Hsu Liu is an author at Yuan Ze University specializing in brand equity, marketing strategy, and brand building.

Top concepts

Publications per year

2008–2008

1

Publications

1

The competence and constraints of brand building for contract manufacturers

Feng-Hsu Liu, Heng-Yih Liu, Ting-Ling Lin · Journal of Brand Management · 2008 · 24 citations

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