Concepedia

Christoph Bauner

CB

6

Publications

275

Citations

6

H-Index

2014

Active since

Affiliations

University of Massachusetts Amherst(Current)

Christoph Bauner is an author at University of Massachusetts Amherst specializing in economics, business, and marketing.

Top concepts

BusinessEconomicsMarketingConsumer ResearchHealthNutritionManagementEngineeringSolar PowerBrand Equity

Publications per year

2014–2024

6

Publications

6

Adoption of residential solar power under uncertainty: Implications for renewable energy incentives

Christoph Bauner, Christine L. Crago · Energy Policy · 2015 · 118 citations

Economics, Public Policy, Engineering +10

Couponing Strategies in Competition Between a National Brand and a Private Label Product

Christoph Bauner, Edward C. Jaenicke, Emily Wang et al. · Journal of Retailing · 2019 · 59 citations

Competition Between, Brand Equity, Positioning (Marketing) +10

Mechanism choice and the buy-it-now auction: A structural model of competing buyers and sellers

Christoph Bauner · International Journal of Industrial Organization · 2014 · 47 citations

Electronic Marketplace, Buy-it-now Auction, Economics +11

The effect of competition on pricing and product positioning: Evidence from wholesale club entry

Christoph Bauner, Emily Wang · International Journal of Industrial Organization · 2019 · 24 citations

Economics, Wholesale Club Entry, Price Formation +7

Evolution of nutritional quality in the US: Evidence from the ready-to-eat cereal industry

Emily Wang, Christian Rojas, Christoph Bauner · Economics Letters · 2015 · 15 citations

Nutrition, Food Quality, Diet Quality +9

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