Concepedia

Burhan Sadiq

BS

Statistics

Publications

4

Citations

218

H-Index

4

Active since

2022

Affiliations

North China Electric Power University(Current)

Hohai University

Burhan Sadiq is an author at North China Electric Power University specializing in marketing management, marketing, and management.

Publications per year

2022–2025

4

Publications

4

Investigating the Impact of Green Marketing Components on Purchase Intention: The Mediating Role of Brand Image and Brand Trust

Zhongfu Tan, Burhan Sadiq, Tayyeba Bashir et al. · Sustainability · 2022 · 175 citations · Full text

Business, Marketing, Marketing Management +6

Sustainability Transformation Through Green Supply Chain Management Practices and Green Innovations in Pakistan’s Manufacturing and Service Industries

Yang Zhang, Burhan Sadiq, Rana Faizan Gul · Sustainability · 2025 · 22 citations · Full text

Management, Supply Chain Management, Sustainability Management +17

An assessment of influential factors developing the intention to use social media sites: A technology acceptance model based approach

Tayyeba Bashir, Zhongfu Tan, Burhan Sadiq et al. · Frontiers in Psychology · 2022 · 11 citations · Full text

Business, Marketing, Marketing Management +15

Collaborative Green Initiatives: Integrating Human Resources, Intellectual Capital, and Innovation for Environmental Performance

Tayyeba Bashir, Rana Faizan Gul, Burhan Sadiq et al. · Sustainability · 2024 · 10 citations · Full text

Management, Environmental Management, Strategic Management +15

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