Concepedia

Key Pousttchi

KP

Statistics

Publications

32

Citations

1.7K

H-Index

23

Active since

2002

Affiliations

University of Augsburg(Current)

University of Potsdam

Key Pousttchi is an author at University of Augsburg specializing in business, information systems, and mobile commerce.

Publications per year

2002–2022

32

Publications

32

Mobile Word-Of-Mouth - A Grounded Theory of Mobile Viral Marketing

Wolfgang Palka, Key Pousttchi, Dietmar G. Wiedemann · Journal of Information Technology · 2009 · 218 citations

Business, Marketing, Marketing Management +13

Assessment of today's mobile banking spplications from the view of customer requirements

Key Pousttchi, Martin Schurig · OPUS (Augsburg University) · 2004 · 195 citations

Business, Information Technology, Banking +14

Exploring the digitalization impact on consumer decision-making in retail banking

Key Pousttchi, Maik Dehnert · Electronic Markets · 2018 · 128 citations

Business, Information Systems, Management Information Systems +16

Conditions for acceptance and usage of mobile payment procedures

Key Pousttchi · Munich Personal RePEc Archive (Ludwig Maximilian University of Munich) · 2003 · 120 citations · Full text

Business, Information Systems, Information Technology +13

Security Issues in Mobile Payment from the Customer Viewpoint

Kathrin Linck, Key Pousttchi, Dietmar G. Wiedemann · Munich Personal RePEc Archive (Ludwig Maximilian University of Munich) · 2006 · 115 citations · Full text

Business, Computer Science, Marketing +17

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