Concepedia
Statistics
Publications
7
Citations
701
H-Index
Active since
2008
Affiliations
Daegu Catholic University(Current)
Temple University
Chung-Ang University
Martin Yongho Hyun is an author at Daegu Catholic University specializing in marketing, management, and tourism management.
Publications per year
2008–2021
Virtual destination image: Testing a telepresence model
Martin Yongho Hyun, Robert M. O’Keefe · Journal of Business Research · 2011 · 250 citations
Social Sciences, Communication, Visual Communication +10
Mobile-mediated virtual experience in tourism: Concept, typology and applications
Martin Yongho Hyun, Seoki Lee, Clark Hu · Journal Of Vacation Marketing · 2009 · 152 citations
Management, Marketing, Tourism Management +17
Predicting the use of smartphone-based Augmented Reality (AR): Does telepresence really help?
Hyeon-Cheol Kim, Martin Yongho Hyun · Computers in Human Behavior · 2016 · 149 citations
Computing, Information Technology, Mobile Computing +5
Exploring the Role of Innovative Technologies in Building a Knowledge-Based Destination
Pradeep Racherla, Clark Hu, Martin Yongho Hyun · Current Issues in Tourism · 2008 · 87 citations
Management, Information Technology, Tourism Management +15
Corporate social responsibility (CSR), ethical climate and pride in membership moderated by casino dealers’ customer orientation
Martin Yongho Hyun, Seoki Lee · International Journal of Contemporary Hospitality Management · 2021 · 23 citations
Business, Marketing, Social Psychology +14
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