Concepedia

Dongwon Min

DM

Statistics

Publications

3

Citations

72

H-Index

3

Active since

2013

Affiliations

Dankook University(Current)

Sejong University

Dongwon Min is an author at Dankook University specializing in business, perceived popularity, and brand image.

ORCID

Publications per year

2013–2016

3

Publications

3

Is power powerful? Power, confidence, and goal pursuit

Dongwon Min, Ji‐Hern Kim · International Journal of Research in Marketing · 2013 · 43 citations

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The effects of brand popularity as an advertising cue on perceived quality in the context of internet shopping

Ji‐Hern Kim, Dongwon Min · Japanese Psychological Research · 2014 · 18 citations

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Consumers’ Response to an Advertisement Using Brand Popularity in a Foreign Market

Ji‐Hern Kim, Dongwon Min · Japanese Psychological Research · 2016 · 11 citations · Full text

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