José‐Angel Ibáñez‐Zapata

Consumer ethnocentrism measurement ‐ An assessment of the reliability and validity of the CETSCALE in Spain

Teodoro Luque Martínez, José‐Angel Ibáñez‐Zapata, Salvador del Barrio‐García · European Journal of Marketing · 2000 · 200 citations

Consumer Study, Consumer Research, Education +22

Evaluating Communication Effectiveness Through Eye Tracking: Benefits, State of the Art, and Unresolved Questions

Luis‐Alberto Casado‐Aranda, Juan Sánchez‐Fernández, José‐Angel Ibáñez‐Zapata · International Journal of Business Communication · 2020 · 55 citations

Digital Marketing, Consumer Research, Communication +28

How consumer ethnocentrism modulates neural processing of domestic and foreign products: A neuroimaging study

Luis‐Alberto Casado‐Aranda, Juan Sánchez‐Fernández, José‐Angel Ibáñez‐Zapata et al. · Journal of Retailing and Consumer Services · 2019 · 53 citations

Consumer Study, Affective Neuroscience, Consumer Research +17

Alcohol pictorial health warning labels: the impact of self-affirmation and health warning severity

Carlos Sillero‐Rejon, Angela Attwood, Anna Blackwell et al. · BMC Public Health · 2018 · 38 citations · Full text

It is all about our impulsiveness – How consumer impulsiveness modulates neural evaluation of hedonic and utilitarian banners

Luis‐Alberto Casado‐Aranda, Juan Sánchez‐Fernández, José‐Angel Ibáñez‐Zapata · Journal of Retailing and Consumer Services · 2022 · 32 citations · Full text

Behavioral Decision Making, Neural Evaluation, Affective Neuroscience +20