Francisco J. Mata - Concepedia

Author

Francisco J. Mata

Also Known As

Francisco J Mata, Francisco J. Mata, Francisco Mata, Pont, Ana

Publications

2.6K

Citations

H-Index

Concepts

All Affiliations

Francisco J. Mata is an author at Texas A&M University specializing in digital marketing, interactive marketing, and social computing.

#	Concept	H-Index	Publications	Citations
1	Arts	1	1	13
2	Management	1	1	13
3	Communication	1	1	13
4	Marketing	1	1	13
5	Digital Marketing	1	1	13

Francisco J. Mata

Publications

2.5K

Citations

H-Index

Page 1

	Year	Citations
Information Technology and Sustained Competitive Advantage: A Resource-Based Analysis Francisco J. Mata, William L. Fuerst, Jay B. Barney MIS Quarterly	1995	2.4K
Web 2.0, Social Networks and E-commerce as Marketing Tools Francisco J. Mata, Ariella Quesada Journal of theoretical and applied electronic commerce research	2013	70
Information systems management issues in Central America: a multinational and comparative study Francisco J. Mata, William L. Fuerst The Journal of Strategic Information Systems	1997	24
2010 10th International Conference on Intelligent Systems Design and Applications Francisco J. Mata, P. Sánchez, Iván Palomares,	2010	19
Web 2.0, Social Networks and E-Commerce as Marketing Tools Francisco J. Mata, Ariella Quesada Journal of theoretical and applied electronic commerce research Computational Social ScienceSocial MediaWeb 2.0Digital MarketingSocial Computing	2013	13

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