Concepedia

Web 2.0, Social Networks and E-Commerce as Marketing Tools

Francisco J. Mata, Ariella Quesada

Journal of theoretical and applied electronic commerce research · 2013 · 13 citations · 0 references

Open access

Concepts

BusinessMarketingMarketing ManagementDigital MarketingE-commerce SystemsWeb TechnologiesBusiness-to-business E-commerceE-commerce ManagementE-commerce MarketingSocial MediaVirtual CommunitiesE-commerce Web ApplicationsOnline Social InteractionWeb 2.0