Concepedia

Robert Saxe

RS

Statistics

Publications

2

Citations

2.6K

H-Index

2

Active since

1982

Affiliations

California University of Pennsylvania(Current)

Robert Saxe is an author at California University of Pennsylvania specializing in customer satisfaction, business, and consumer research.

Top concepts

BusinessMarketingManagementConsumer BehaviorConsumer ResearchCustomer SatisfactionDigital MarketingMarketing StrategyInteractive MarketingRelationship Marketing

Publications per year

1982–1982

2

Publications

2

The SOCO Scale: A Measure of the Customer Orientation of Salespeople

Robert Saxe, Barton A. Weitz · Journal of Marketing Research · 1982 · 1.5K citations

Customer Experience, Customer Satisfaction, Digital Marketing +16

The SOCO Scale: A Measure of the Customer Orientation of Salespeople

Robert Saxe, Barton A. Weitz · Journal of Marketing Research · 1982 · 1.1K citations

Customer Experience, Customer Satisfaction, Customer Orientation +8

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