Concepedia
Statistics
Publications
36
Citations
2.2K
H-Index
24
Active since
2007
Affiliations
Hong Kong Polytechnic University(Current)
Newcastle University
University of Guam
University of Hong Kong
Lancaster University
Eric W.K. See-To is an author at Hong Kong Polytechnic University specializing in business, consumer behavior, and marketing.
Publications per year
2007–2024
Value co-creation and purchase intention in social network sites: The role of electronic Word-of-Mouth and trust – A theoretical analysis
Eric W.K. See-To, Kevin K.W. Ho · Computers in Human Behavior · 2013 · 577 citations
Business, Marketing, Marketing Management +17
To immerse or not? Experimenting with two virtual retail environments
Savvas Papagiannidis, Eleonora Pantano, Eric W.K. See-To et al. · Information Technology and People · 2017 · 166 citations · Full text
Business, Marketing, Retail Management +17
Modelling the determinants of a simulated experience in a virtual retail store and users’ product purchasing intentions
Savvas Papagiannidis, Eleonora Pantano, Eric W.K. See-To et al. · Journal of Marketing Management · 2013 · 134 citations
Interrelationship between big data and knowledge management: an exploratory study in the oil and gas sector
Muhammad Saleem Sumbal, Eric Tsui, Eric W.K. See-To · Journal of Knowledge Management · 2017 · 128 citations · Full text
Management, Knowledge Management, Management Information Systems +15
Customer reviews for demand distribution and sales nowcasting: a big data approach
Eric W.K. See-To, Eric W.T. Ngai · Annals of Operations Research · 2016 · 94 citations
Business, Marketing, Marketing Management +16
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