Statistics
Publications
2
Citations
82
H-Index
2
Active since
2022
Affiliations
Banaras Hindu University(Current)
Sujay Vikram Singh is an author at Banaras Hindu University specializing in consumer needs, consumer behavior, and marketing management.
Publications per year
2022–2023
2
2
Deciphering ‘Urge to Buy’: A Meta-Analysis of Antecedents
Justin Paul, Jaspreet Kaur, Shivani Arora et al. · International Journal of Market Research · 2022 · 24 citations
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