Concepedia
Statistics
Publications
15
Citations
690
H-Index
12
Active since
2002
Affiliations
Seoul National University(Current)
University of California, Davis
Chungnam National University
The Ohio State University
Jong‐Youn Rha is an author at Seoul National University specializing in business, consumer behavior, and marketing.
Publications per year
2002–2022
Personalization–privacy paradox and consumer conflict with the use of location-based mobile commerce
Jin-Myong Lee, Jong‐Youn Rha · Computers in Human Behavior · 2016 · 162 citations
Business, Information Systems, Management Information Systems +16
Understanding the role of user resistance on mobile learning usage among university students
Hyo‐Jung Kim, Jin-Myong Lee, Jong‐Youn Rha · Computers & Education · 2017 · 122 citations
Education, Educational Technology, Higher Education +14
Toward a Composite Measure of Green Consumption: An Exploratory Study Using a Korean Sample
Soyun Kim, Jungsung Yeo, Sang Hee Sohn et al. · Journal of Family and Economic Issues · 2012 · 86 citations
Social Sciences, Sustainability Management, Consumption Studies +13
The Effect of Self-Control Mechanisms on Household Saving Behavior
Jong‐Youn Rha, Catherine P. Montalto, Sherman D. Hanna · SSRN Electronic Journal · 2006 · 82 citations · Full text
Social Sciences, Economics, Behavioral Economics +12
The mental accounting of time
Priyali Rajagopal, Jong‐Youn Rha · Journal of Economic Psychology · 2009 · 79 citations
Social Sciences, Behavioral Sciences, Psychology +10
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