Concepedia

Jianqiang Zhang

JZ

16

Publications

763

Citations

14

H-Index

2009

Active since

Affiliations

Jiangsu Normal University(Current)

University of Science and Technology of China

University of North Carolina at Charlotte

Southeast University

Indiana University Bloomington

Jianqiang Zhang is an author at Jiangsu Normal University specializing in marketing, business, and management.

Top concepts

MarketingBusinessManagementConsumer ResearchEconomicsAdvertisingInteractive MarketingMedicineMarket DesignMicroeconomics

Publications per year

2009–2022

16

Publications

16

Contract and product quality in platform selling

Jianqiang Zhang, Qingning Cao, Xiuli He · European Journal of Operational Research · 2018 · 225 citations

Business, Improved Product Quality, Product Quality +2

Manufacturer encroachment with advertising

Jianqiang Zhang, Qingning Cao, Xiuli He · Omega · 2018 · 131 citations

Marketing, Interactive Marketing, Targeted Advertising +7

Quality Disclosure Under Consumer Loss Aversion

Jianqiang Zhang, Krista J. Li · Management Science · 2020 · 74 citations

Consumer Decision Making, Consumer Uncertainty, Behavioral Decision Making +14

The benefits of consumer rebates: A strategy for gray market deterrence

Jianqiang Zhang · European Journal of Operational Research · 2015 · 60 citations

Gray Market Deterrence, Economics, Pricing Policy +9

Gray market's product quality in the circular economy era

Qingning Cao, Jianqiang Zhang · International Journal of Production Research · 2019 · 42 citations

Economics, Non-cooperative Game Theory, Market Mechanism +14

Rows per page

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