Concepedia

Jens Halling

JH

2

Publications

26

Citations

2

H-Index

2002

Active since

Affiliations

Copenhagen Business School(Current)

Jens Halling is an author at Copenhagen Business School specializing in consumer research, advertising, and media marketing.

Top concepts

Publications per year

2002–2006

2

Publications

2

Choosing among alternative parties to be sponsored for supporting brand strategies, based upon emotional responses

Flemming Hansen, Jens Halling, Lars Bech Christensen · Journal of Consumer Behaviour · 2006 · 14 citations

, , +24

The gender perspective: children as consumers in Denmark

Jens Halling, Birgitte Tufte · Young Consumers Insight and Ideas for Responsible Marketers · 2002 · 12 citations

, , +26

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