Concepedia

Aye Aye Khin

AA

17

Publications

504

Citations

13

H-Index

2008

Active since

Affiliations

Universiti Tunku Abdul Rahman(Current)

Management and Science University

Multimedia University

Aye Aye Khin is an author at Universiti Tunku Abdul Rahman specializing in business, marketing, and economics.

Top concepts

BusinessEconomicsMarketingFintechManagementEconomic AnalysisCustomer SatisfactionTradeForecastingConsumer Behavior

Publications per year

2008–2020

17

Publications

17

Preliminary Study on Consumer Attitude towards FinTech Products and Services in Malaysia

Tat‐Huei Cham, Low Suet Cheng, Lim Chee Seong et al. · International Journal of Engineering & Technology · 2018 · 112 citations · Full text

Customer Satisfaction, Innovation Adoption, Digital Marketing +20

Knowledge and awareness of hepatitis B among households in Malaysia: a community-based cross-sectional survey

Yogambigai Rajamoorthy, Niazlin Mohd Taib, Subramaniam Munusamy et al. · BMC Public Health · 2019 · 75 citations · Full text

Factors Affecting the Consumer Acceptance towards Fintech Products and Services in Malaysia

Chua Chang Jin, Lim Chee Seong, Aye Aye Khin · International Journal of Asian Social Science · 2019 · 58 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Study +18

Consumers’ Behavioural Intention to Accept of the Mobile Wallet in Malaysia

Chua Chang Jin, Lim Chee Seong, Aye Aye Khin · Journal of Southwest Jiaotong University · 2020 · 38 citations · Full text

Customer Satisfaction, Behavioral Decision Making, Digital Marketing +22

Conceptual Review and the Production, Consumption and Price Models of the Natural Rubber Industry in Selected ASEAN Countries and World Market

Yi Chiun Fong, Aye Aye Khin, Chee Seong Lim · Asian Journal of Economic Modelling · 2018 · 25 citations · Full text

Engineering, Applied Economics, Trade +21

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