Concepedia

Abdullah A. Alakkas

AA

2

Publications

43

Citations

2

H-Index

2021

Active since

Affiliations

Saudi Electronic University(Current)

Jamia Millia Islamia

Abdullah A. Alakkas is an author at Saudi Electronic University specializing in management, business, and brand equity.

Top concepts

BusinessManagementArtsFinanceBrandingMarketingTail RiskStatisticsMarket RiskBrand Equity

Publications per year

2021–2022

2

Publications

2

Corporate Social Responsibility and Firm-Based Brand Equity: The Moderating Effect of Marketing Communication and Brand Identity

Abdullah A. Alakkas, Vivek Vivek, Mohinder Paul et al. · Sustainability · 2022 · 31 citations · Full text

Brand Strategy, Consumer Research, Management +16

Systemic Risk Assessment: Aggregated and Disaggregated Analysis on Selected Indian Banks

Mohammed Arshad Khan, Preeti Roy, Saif Siddiqui et al. · Complexity · 2021 · 12 citations · Full text

Financial Data, Financial Risk Management, Risk Metric +22

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