Concepedia

William Applebaum

WA

Statistics

Publications

14

Citations

763

H-Index

12

Active since

1947

Affiliations

Stop Cancer(Current)

William Applebaum is an author at Stop Cancer specializing in marketing, business, and marketing management.

Publications per year

1947–1972

14

Publications

14

Methods for Determining Store Trade Areas, Market Penetration, and Potential Sales

William Applebaum · Journal of Marketing Research · 1966 · 186 citations

, , +17

Studying Customer Behavior in Retail Stores

William Applebaum · Journal of Marketing · 1951 · 146 citations

, , +12

Methods for Determining Store Trade Areas, Market Penetration, and Potential Sales

William Applebaum · Journal of Marketing Research · 1966 · 99 citations

, , +17

Studying Customer Behavior in Retail Stores

William Applebaum · Journal of Marketing · 1951 · 82 citations

, , +12

Evaluating Store Sites and Determining Store Rents

Saul B. Cohen, William Applebaum · Economic Geography · 1960 · 48 citations

, , +14

1–5 of 14